WHEN IN: CANNES 2027

IT BEGINS BEFORE YOU ARRIVE

Meet your travel bestie.

Your thoughtful bestie for the world's most extraordinary week so you don't just visit Cannes, you belong there.

Get Early Access to WHEN IN Cannes 2027

Get the Cannes playbook, insider updates, creator tips, and early access before everyone else.

Become a WHEN IN Insider

For creators who want to shape the community through content and lived Cannes experience.

CÔTE D'AZUR · SEASON 2027

"Somewhere between the panels and the palm trees, you find the moment that makes the whole week worth it."

07:42 · A QUIET MORNING BEFORE THE DAY CAN GET LOUD. WE SIFT THROUGH THE NOISE.

Chapter Two

The most extraordinary week
is also the most overwhelming.

The invitations come from ten different apps. The dinners collide with the panels. The beach house you were promised is on the other side of the Croisette. Someone you were meant to meet just texted from a party you didn't know existed.

Cannes gives you everything at once, and expects you to know what to do with it. But, don't worry, we've got you!

PanelsBeach housesPrivate invitationsNetworkingRestaurantsTransportationHotelsChanging schedulesHidden opportunities

Information is everywhere. I'm here to help you walk confidently with it.

CHAPTER THREE · MEET 'WHEN IN'

Not another app.
I'm your trusted bestie who lives there.

WHEN IN is your travel bestie that helps you experience every destination like you belong there. I quietly organize your week around what you actually came for: the conversations, the rooms, the moments that will matter long after the lights come up on the Palais.

Know · 01

Where to go.

Know · 02

Why it matters.

Know · 03

Who you'll meet.

Know · 04

What to prioritize.

Know · 05

What to skip.

Know · 06

How to move through the week.

CHAPTER FOUR · THE PLAYBOOK

One quiet place
for a very loud week.

I will create a personalized morning briefing featuring your priorities and why they matter. I will include walking routes, meaningful reservations, hidden gems, protected blocks of focus, all intentionally stitched into a single day that feels like it was planned by the bestie who knows you :).

THE PLAYBOOK · TUESDAY, 18 JUNE

22° · Sunny

YOUR BESTIE BRIEF

Today's focus: build meaningful creator and brand relationships without overloading your schedule.

3 priorities2 walking legs1 protected block

Today's priorities

Primary three that matter

1
10:30Coffee with Lina @ Hôtel Martinez
Relationship · high-value
Why it matters. A quiet touchpoint before the beach activations get crowded and everyone gets pulled in ten directions.
2
12:00Walk the Croisette
Route · Carlton → Palais → Creator Beach
Why it matters. Beautiful shaded path between meetings. Wear comfortable shoes and bring water.
3
14:00Creators × AI Panel
Panel · Palais, Salle Debussy
Why it matters. Directly aligned with your interest in AI, creators, and brand-building. Sit near the front.

Walking route

Croisette, 12:00

18 min · shaded

Carlton Beach ClubStart
Palais des FestivalsPass through
Creator BeachArrive 12:18

Nearby restaurants

Tonight, hand-picked

Astoux et Brun
Seafood · classic Cannes
La Môme
Upscale · scene-forward
UVA
Wine · intimate conversation

Hidden gem

Rue d'Antibes

A quieter shopping route with boutiques and less festival chaos. Best just before dinner, around 18:00.

Bestie pick

Bestie note

Protect your focus

You have a packed day. Skip anything that doesn't support your main goal: meaningful conversations, creator insight, and relationship-building.

MLAReminder to follow up with Lina

Panels & activations

Aligned with your goals

14:00Creators × AI PanelPalais, Salle Debussy
16:30Meta Creator HousePlage du Gray d'Albion
18:00Spotify BeachGolden hour set

Rooms you'll be in

Brands crossing your day

See Cannes
through their eyes.

Short films, favourite discoveries, and the lessons creators, founders, and executives wish they'd carried with them the first time they arrived.

Creator · Cannes Story

Jodie K Tayl

Cannes Lion Hot Takes · 3× Cannes

"The first year I ran on adrenaline. Now I run on a plan."

Discovery: A back-terrace bar behind Rue Meynadier
Lesson: Pick three rooms, not thirty.

Creator · Cannes Story

Halle Deneen

My First Cannes Lion

"I came with my 3 goals: learn, grow and connect."

Discovery: Stop chasing everything and be intentional.
Lesson: Creators are no longer just the talent. We are the business.

Creator · Cannes Story

P. Tishch

48 Hours at Cannes Lion Creator Perspective

"The biggest creativity and marketing festival in the world"

Discovery: You can meet other founders along with the biggest brands in the world.
Lesson: Make your face-to-face matter, especially as a creator.

COMMUNITY INTELLIGENCE IS THE BEST KIND

Built from the people
who've lived it.

WHEN IN isn't stitched together from generic travel guides, it's built from real people, the rooms they walked into, the routes they walked home on, and the restaurants they'd send a friend to without hesitation. Members contribute what they've learned, and I soak it all in, to create a better experience for you bestie.

Restaurants
Beach clubs
Hidden gems

Walking routes
Hotels
Panels

Networking advice
Photo spots
What to skip

XPContributors earn recognition, reputation, and future rewards.

MY PROMISE, BESTIE

You, first.

WHEN IN will never prioritize advertisers, sponsors, or paid placements over your goals, safety, trust, or experience.

Every recommendation must help you move through Cannes with more confidence, clarity, and intention. If a partner is featured, it is because they add real value to the journey.

THESE PLACES ARE

Bestie approved.

Take a look at some of the Cannes Lions destinations worth your limited time with notes on how to make the most of each one.

One of the most comfortable places to recharge between meetings. A favorite for creators, founders, and brand teams looking for a quieter place to connect.

Bestie Recommends

Schedule one coffee meeting here before lunch. The atmosphere is calm, conversations last longer, and you'll often run into people you weren't expecting to meet.

Home to creator conversations, AI demonstrations, Instagram, Threads, and Meta's latest creative tools throughout the week.

Bestie Recommends

Visit after your first morning meeting. The sessions are excellent, but the networking around them is where the real value happens.

One of the most respected networking communities during Cannes, bringing together executives, creators, entrepreneurs, and cultural leaders.

Bestie Recommends

If you're invited, protect the time. Some of the week's most valuable introductions happen here.

Hands-on workshops, creator education, and one of the most welcoming communities during Cannes.

Bestie Recommends

Stay after the session ends. Some of the week's best introductions happen while everyone lingers outside.

A beautifully designed experience focused on creativity, inspiration, and emerging consumer trends.

Bestie Recommends

Go during golden hour. It's one of the most visually inspiring places in Cannes and perfect for thoughtful conversations.

A relaxed environment focused on authentic conversations and community-led marketing.

Bestie Recommends

Arrive early in the morning with no agenda. Some of the most memorable conversations happen over breakfast.

Paid partners may appear on WHEN IN, but they never override your personal goals, preferences, or Bestie recommendations.

Take a look at some ofthe Cannes Lions destinations worth your limited time, with a note on how to make the most of each one.

Creators filming and networking on the Croisette at Cannes

THE WHEN IN CREATOR COLLECTIVE

By invitation. Built by the people who lived it.

18:22 · Golden hour on the Croisette. The city belongs to the storytellers.

CREATOR COLLECTIVE

Become a WHEN IN Insider.

Every unforgettable Cannes experience starts with someone willing to share it.

We're building a collective of creators, founders, filmmakers, executives, artists, investors, journalists, and entrepreneurs whose experiences help future visitors feel more confident before they arrive.

This is not influencer marketing. This is creator community in action.

Help someone else's Cannes become unforgettable.

Your videos, recommendations, favorite restaurants, hidden gems, networking advice, and honest reflections become part of the WHEN IN experience. Thousands of future visitors will discover Cannes through the people who actually lived it.

01Featured on WHEN IN
02Creator profile page
03Links to your social channels
04Featured videos
05New audience discovery
06Future creator opportunities
07Invitation-only community
08Priority consideration for future collaborations

A dinner conversation on the Côte d'Azur

21:38 · The conversation you'll still be telling next year

Chapter Six

Next year, someone will ask
how Cannes was.

Let's make sure you have unforgettable stories to tell, ones that start long before the plane lands, and lasts long after the lights on the Croisette go out. :)

Become a Founding Friend Become a WHEN IN Insider

WHEN IN: SEASON 2027 UP NEXTFounding group · By invitation

Meet your travel bestie.

The most extraordinary week
is also the most overwhelming.

Not another app.
I'm your trusted bestie who lives there.